If nobody reads last week's report, shipping five new events will not help. Pause instrumentation and fix the review ritual first: a fixed time, a fixed question list, and a named owner.
We see this often with early-stage products in Chuncheon and Seoul alike — tracking is rich, decisions are sparse. The remedy is a lighter cadence and clearer ownership, not another vendor.
Resume tracking work when the team can name the next three product questions that need better data. Those questions become the backlog for the next instrumentation sprint.
Application analytics earns its keep when it changes a roadmap item. Everything else is decoration.